Dance Music Video Analysis

nobody to love 
they use very upbeat music in this video to give you the feeling that it is summer which is why they are running on the beach in very little clothing, this shows that they are having fun and this will make teens think and relate to any time they have had with their friends and this cold link to good memories of theirs which will put them in a good mood and enjoy the song. For me when i listen to songs like this i think of being out with family or friends and having a good time. it puts me in a good mood and i always enjoy the song. They are designed to put you in a good mood. Also the colours that they use are always colourful you will never see them using dull colours, this is because people link vibrant colours.

i got you 
In this video they use a very cool concept because they use vr headsets to make them look like they are actually in the places, this makes them feel part of the atmosphere and brings the audience on the journey with him. instantly you can see that they are in a very colourful place and much like every other dance video they are in a foreign country and they are having a good time. It is always sunny because they wouldn't want the scene to be dark and make people feel gloomy. the only time they are in the dark is when they are in the city and this has lots of lights.

sweet loving 
this video is very similar in the sense that you have people in the summer who are dancing and having a good time. This one isn't like the first though because this one uses smoke bombs to create the vibrant colours that the others have. This is a cool concept that i have never seen before and this attracts people because they like to see new and fresh things.


cola
this one isn't as summery as the rest of them but it is still classed as dance music because it has a beat which is upbeat and catchy. they still use bright colours which makes people interested but the singer that they have chosen to sing this video is very close key and dreary this means that if you are not into this sort of music then you wont enjoy it.